The Annual Election Period is about Medicare Advantage & Prescription Drug Plans, right? Wrong. The Annual Election Period (AEP) is questions. Brokers working with Medicare recipients need to have answers if they intend on having happy clients who want to work with them again next year. Here are the questions your clients will have when you meet with them during AEP. What’s better? What’s worse? What’s new? What’s gone? What’s different? What stayed the same? What are my options? It’s that last question that is the most important one of all. What are my options? All Medicare clients have options; the real question is whether they are realistic or smart options. Clients that understand all of the options available to them will be more satisfied once they’ve made their choice. Some of the agents we work with enter an appointment […]